Lexus on TheUndefeated

  • Concept & Set Design
    CG Production
    Color + Finishing

  • is the premier platform for exploring the intersections of race, sports and culture. For the launch of new video series "The Style Of Swagger", we branded sponsoring Lexus' LX570 with the site's colors and angular design. Agency: Walton Isaacson

  • The LX570 in this spot is full CG. A lot of our CG artists' expertise goes into enhancing the client-provided CAD models to achieve photo-real appearance and motion.

Client: Lexus
Agency: Walton Isaacson / ESPN Customer Marketing

Director: Carsten Becker
CG Production and Post: Motomo Studio